Tuesday 5 April 2011

we have a mission


The design of new medicinal labels that is practical, user-friendly for elderly and of universal usability is necessary. It should be identical to the commonly used labels but re-designed especially for the elderly and the caregivers who can interpret the newly formulated labels easily. The new medicinal labels should also prepare those who are in their 40s and 50s so that when they grow older and having eyesight that no longer functions at its best, these labels would prove beneficial for them.

Hence, a set of contexture pictograms with the appropriate use of pictorial material illustrating the benefits, usage, timing and dosage of the medicine to the general public. The careful use of pictograms illustrating medical instruction will ease users for a clearer understanding can be a good idea! in addition, It will replace the fine prints so as to prevent confusion, misinterpretation or miscommunication of medical instructions.

The main aim for this project is to investigate the use of pictograms in generating new medicinal labels, to understand what are the perceptions and how to incorporate medical-symbolic pictograms to the medicinal labels design, which work best for the general public especially the elderly, and also seeks to provide a platform to emcourage discussion among people for new innovations of creative applications for the ageing population

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